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By Annie Jonas
New England is buzzing ahead of Sunday’s AFC Championship showdown between the Patriots and the Denver Broncos, and fans are finding plenty of creative ways to show their love — especially when it comes to quarterback Drake Maye.
From coffee and beer to paint nights and phone wallpapers, we rounded up seven ways Patriots fans are channeling their hype before kickoff.
Game-weekend rituals begin with caffeine. Marblehead-based Bond Coffee Roasters is serving up “Wake with Drake,” a limited-run blend that’s already becoming a lucky charm for bleary-eyed Pats fans.
Prefer something a little hoppier? Marshfield brewer Stellwagen Beer Company has Patriots fans covered with “Love the Drake,” a team-themed brew made for celebrating a big win.
Food takes are part of the fandom, too. Patriots fans can stop by an Ann Michael Maye-approved deli, after the QB’s wife recently reviewed cheese pizza from the Needham spot alongside Dave Portnoy for his One Bite series. Or keep it classic with Papa Gino’s, a recent Maye brand partner and longtime local favorite.
Feeling crafty? Patriots fever has made its way into local paint nights after a viral Boston TikTok showed one fan painting their own Drake Maye tribute — proof that game prep can double as an art project.
@patriots a MAYE-sterpiece 👏🎨 via @purelyboston #nfl #newenglandpatriots #drakemaye #newengland #patsnation ♬ original sound – New England Patriots
For a subtler show of support, swap out your phone wallpaper for a Drake Maye photo. Even the Dedham Apple Store got in on the action, spotlighting the QB on display screens.
No hype week is complete without a soundtrack. The now-viral “Drake Maye anthem” has taken over Instagram, TikTok, and even local TV — giving fans something to sing all the way to kickoff.
Finally, wear your heart on your sleeve — literally. “I Heart Drake Maye” t-shirts, popularized most recently by Maye’s wife, Ann Michael Maye, are popping up everywhere and quickly becoming the unofficial uniform of the season.
@annmichaelmaye Gamedayyyyyyy let’s go!!!!❤️
♬ original sound – Ann Michael Maye
From coffee cups to karaoke, New England is all in. Now all that’s left is to bring that energy on Sunday.
Annie Jonas is a Community writer at Boston.com. She was previously a local editor at Patch and a freelancer at the Financial Times.
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