Celebs

These Super Bowl commercials with NFL players doing their daughters’ hair are adorable

NFL players usually don’t lack confidence on the field. But the same can’t be said for when they’re asked to do their daughters’ hair.

Pittsburgh Steelers running back DeAngelo Williams, New Orleans Saints (and former Patriots) tight end Benjamin Watson, and Dallas Cowboys tight end Jason Witten are featured in Pantene’s Super Bowl commercials, as a part of the company’s “Strong Is Beautiful’’ campaign.

The campaign highlights the importance of a father and daughter’s one-on-one time together. Using its beauty products, the players create a series of hair how-to videos, called “dad dos,’’ with their daughters.

Advertisement:

The end result is precious.

Watch the full commercials here.

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