The Boston startup trying to be better than IKEA
Greycork Furniture, a startup based in Boston and Providence, makes high quality furniture that doesn’t take a day and a massive instruction book to assemble.
If you have spent hours assembling IKEA furniture and feel incapable of doing it again, a startup based in Boston and Providence, Rhode Island may be here to help.
Greycork Furniture allows you to buy furniture online, have it delivered, and only spend minutes putting it together, according to a Boston Magazine profile.
“We have finally created that refreshing alternative to IKEA,’’ John Humphrey, co-founder and CEO of Greycork told Boston Magazine. “We wanted people to have high-quality materials with a very pleasant buying and assembling process—and it would be inexpensive.’’
According to Boston Magazine, Greycork launched their first collection in 2014 but thought that, at between $500 and $950, the furniture was too expensive. On Monday Greycork launched their second collection on Indiegogo, a crowd-funding site. As of Tuesday they had raised more than $26,000.
On the page you can order a sofa for $450, a side table for $75, pillows for $75, a blanket for $100, a coffee table for $125, a bookshelf for $180, or a chaise for $300. You can also purchase a combination of all of them. The items are set to be shipped sometime between December and January.
According to the Greycork website, their ultimate goal is “making it easier to move furniture to a new home’’ and “bridging the gap between modern culture and manufacturing.’’
You can read the full Boston Magazine profile here.
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