Massachusetts residents are coping with Donald Trump’s win by stress eating.
From Flour Bakery to diet apps, evidence of the "Trump 10."
As newsrooms in Boston and across the country know too well, the week of Election Day is notorious for plentiful around-the-clock office snacks.
But The Boston Globe reports that many Bay Staters are turning to comfort food to cope with the continuing anxiety of President-elect Donald Trump’s surprise election night win. And there’s both quantitative and qualitative evidence to prove it.
In the diet world, the effect of Trump’s victory can be seen clearly in the data — not from famed statistician Nate Silver, but from the Lose It! diet app, which claims 2 million active users.
The weight loss app always sees a drop-off in users from Tuesday to Wednesday — resolve weakens as the week progresses — but the Wednesday following Election Day saw a fall-off four times as large as usual.
“A lot of our active users couldn’t even stand to log in,” said Elyse Winer, the Boston-based firm’s vice president of marketing.
[…]
On Nov. 8, people in Massachusetts who logged into Lose It! recorded 4.5 percent more calories than on a typical Tuesday — and ate a full 3 percent more calories than users in the rest of the country, according to the company.
At Boston’s acclaimed Flour Bakery, sticky buns were being sold at an unprecedented rate Wednesday morning.
“People were saying they needed a pick-me-up,” Kirsten Dozier, an assistant manager, told the Globe.
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