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As if Bostonians don’t have enough to be mad about — given the Bruins’ startling collapse, the Celtics’ game 1 loss in the Eastern Conference semifinal, the fact that the T’s falling apart, and it’s painfully expensive to live here — now we’re also mad at Skittles.
Yes, Skittles, the multicolored candies that promise you can “taste the rainbow.” Apparently you can also taste the sting of their barbed sarcasm, given the surprising response to the Bruins’ loss on the candy’s Twitter account. (Yes, candies have Twitter accounts. What a time to be alive.)
“My weekend wasn’t great but at least I didn’t choke away a 3-1 playoff lead,” the snarky candy observed on Monday. “Anyways taste the rainbow.”
My weekend wasn't great but at least I didn't choke away a 3-1 playoff lead. Anyways taste the rainbow
— SKITTLES (@Skittles) May 1, 2023
You probably won’t be shocked to hear that that this did not sit well with smarting Bruins fans, who were just itching to have someone to punch back at after 12 or so hours of rending garments and stewing in the juices of the team’s epic fail. And Skittles more than fit the bill.
Me *happily eating Skittles a mere two hours ago* “The Bruins may have ripped my soul from my body but at least I still have Skittles!”
— Chris Berez (@chrisberez) May 1, 2023
Skittles: https://t.co/AmbbSXEmqC pic.twitter.com/S79Bti6V9p
Skittles new Haterade flavor sucks https://t.co/tOsq0gJkH6
— Rachael Durant (@rachaeldurant) May 1, 2023
Even “Your Cousin from Boston” weighed in with a reference to another, more respectful (albeit chalkier) candy:
NECCO wafers would never
— Your Cousin from Boston (@cousinfrmboston) May 2, 2023
The controversy also reached our friends over at WBZ News, who wasted no time sharing their ire for the candy’s presumptuousness. “They’re like the worst of the candies,” declared anchor Liam Martin on air Tuesday morning, and his opinion was backed up by fellow anchor Kate Merrill, who promised “Tea Party 2.0 with that garbage candy.”
And WBZ meteorologist Jacob Wycoff maybe summed it up best when he noted that, “[Speaking] as a meteorologist, rainbows don’t taste like anything. So what does that even mean?” Touche!
Our message to @Skittles 😂😂 pic.twitter.com/24lk1fq9K4
— Liam Martin (@LiamFromBoston) May 2, 2023
Skittles, for its part, probably didn’t do itself any favors when it followed up by tweeting huffily, “Please stop throwing Skittles into Boston harbor. It was a joke.”
Please stop throwing Skittles into Boston harbor. It was a joke
— SKITTLES (@Skittles) May 1, 2023
Still, not every Bostonian took offense — Twitter user sTePhAnIe said, “I was born in Boston and I found this post from Skittles to be hilarious! It’s exactly the kind of funny sarcasm that a true Bostonian appreciates.”
I was born in Boston and I found this post from Skittles to be hilarious! It's exactly the kind of funny sarcasm that a true Bostonian appreciates. Good job Skittles!!
— sTePhAnIe (@zredhott) May 2, 2023
We’re just not there yet, sTePhAnIe.
Peter Chianca, Boston.com’s general assignment editor since 2019, is a longtime news editor, columnist, and music writer in the Greater Boston area.
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