MassDOT Wants YOU To Make Their New Slogan
Next time you are sitting in bumpah to bumpah traffic on I-93, use your road rage for good and help the state’s transportation authorities come up with their next quirky traffic alert.
Last month, the Massachusetts Department of Transportation showed it had a healthy sense of humor when a “Use Yah Blinkah’’ sign appeared on I-93.
This morning, MassDOT announced on their Twitter account that they are crowdsourcing new safe driving messages using the hashtag #DOTSPEAK. You can also submit you slogan to the MassDOT Facebook page.
According to Boston Magazine, this sign’s theme should be “messages that address combatting road rage and distracted driving, and encouraging seatbelt use.’’
The contest deadline is August 1 and the winning message for road rage will be displayed August 15-18, the distracted driving message will be Labor Day weekend and the seatbelt winner will be visible on Columbus Day weekend, Boston Magazine reported.
“According to MassDOT officials, each winner will also receive a $50 gift card from service plaza partners like Burger King, Dunkin Donuts, Exxon Mobil, and McDonald’s, and Gulf will provide each winner with a $100 gift card.’’
According to Boston Magazine, there are some rules to this contest:
1. Entries may use local vernacular or contain common texting abbreviations.
2. No profanity, please. [That means “Use Yah Fahkin’ Seatbelt’’ is a no-go.]
3. The messages must adhere to the highway sign character limitations.
4. The challenge is to create a two panel message, three lines per panel, and eight characters per line.
Put your thinking caps on!
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